An Open Letter to Google
Sorry for the spam, but Andrea and I have a problem that we’re trying to resolve. One of our competitors got us de-indexed from Google, and we’re trying to locate someone inside Google to help us resolve the issue.
Here’s what happened. About 4 months ago a website called theretrobaby.com appeared on the Web. They were a copycat site to what we’ve been doing at babywit.com for the last 2 years. They copied our business model, our shirt ideas, our page layout, our page structure, and even copied some of the verbage from our site. Whatever. Our stuff is better than theirs—we really don’t care. There are a lot of copy cats out there.
Anyway, last week Google sent us an email stating that they were de-indexing our site, because we were using hidden keywords on our site. We were a bit baffled by this because we’ve been doing the same thing for two years and never run into any problems, but we were willing to accept that we’d made a mistake and do whatever we could to fix our site so that it could be reindexed. It was just one of the many bumps in the road a small business owner who can’t possibly know all the rules runs into in the course of running their business.
Well… about two hours after we were de-indexed a gentleman named Ray from Florida leaves a message with Kristin, our production manager, stating that he saw we had de-indexed and wanting to “help us out.” We didn’t call him back. Ray, however, was persistent, he phoned us again stating that he was Ray from The Retro Baby. Amongst other things, Ray bragged that he owned over 60 websites, that he got de-indexed all the time for various offences, and that he knew ways to get around the system and get re-indexed in 15 seconds. Of course, he would not divulge any of this information to us, but what he did offer to do for us was to buy our website address…
It became very clear to us during the course of our conversation that Ray was the person who had reported us as spammers to Google. Andrea and I are so mad about the situation that we’ve thought of everything short of pipe bombs to take Ray out. In the end, though, what we really want is for Google to change their system so that genuine spammers can’t ruin small businesses like ours. As it stands, spammers like Ray who know all the tricks and workarounds can report a business like ours, a small business that doesn’t know all the rules, to Google, and simultaneously take out their competition and move themselves to the top of the search engine.
Google is plagued with spammers at the top of their rankings who manipulate the system and then produce shitty thrown-together products to consumers. I want Google to know what happened to us, because I’m sure Ray, with his 60 other websites, has done this to other small businesses before. And I’m sure there are a lot more Rays out there.
If you know of someone who works at Google, or know of someone who knows someone who works at Google, please forward this message along. It would be nice to get our site re-indexed—we’ve lost 75% of our business and had to let go of our part-time employees—but mostly we just want Google to realize that their search engine is being manipulated.
Here’s what happened. About 4 months ago a website called theretrobaby.com appeared on the Web. They were a copycat site to what we’ve been doing at babywit.com for the last 2 years. They copied our business model, our shirt ideas, our page layout, our page structure, and even copied some of the verbage from our site. Whatever. Our stuff is better than theirs—we really don’t care. There are a lot of copy cats out there.
Anyway, last week Google sent us an email stating that they were de-indexing our site, because we were using hidden keywords on our site. We were a bit baffled by this because we’ve been doing the same thing for two years and never run into any problems, but we were willing to accept that we’d made a mistake and do whatever we could to fix our site so that it could be reindexed. It was just one of the many bumps in the road a small business owner who can’t possibly know all the rules runs into in the course of running their business.
Well… about two hours after we were de-indexed a gentleman named Ray from Florida leaves a message with Kristin, our production manager, stating that he saw we had de-indexed and wanting to “help us out.” We didn’t call him back. Ray, however, was persistent, he phoned us again stating that he was Ray from The Retro Baby. Amongst other things, Ray bragged that he owned over 60 websites, that he got de-indexed all the time for various offences, and that he knew ways to get around the system and get re-indexed in 15 seconds. Of course, he would not divulge any of this information to us, but what he did offer to do for us was to buy our website address…
It became very clear to us during the course of our conversation that Ray was the person who had reported us as spammers to Google. Andrea and I are so mad about the situation that we’ve thought of everything short of pipe bombs to take Ray out. In the end, though, what we really want is for Google to change their system so that genuine spammers can’t ruin small businesses like ours. As it stands, spammers like Ray who know all the tricks and workarounds can report a business like ours, a small business that doesn’t know all the rules, to Google, and simultaneously take out their competition and move themselves to the top of the search engine.
Google is plagued with spammers at the top of their rankings who manipulate the system and then produce shitty thrown-together products to consumers. I want Google to know what happened to us, because I’m sure Ray, with his 60 other websites, has done this to other small businesses before. And I’m sure there are a lot more Rays out there.
If you know of someone who works at Google, or know of someone who knows someone who works at Google, please forward this message along. It would be nice to get our site re-indexed—we’ve lost 75% of our business and had to let go of our part-time employees—but mostly we just want Google to realize that their search engine is being manipulated.
